TikTok
TikTok character limit and media specs
| Caption length | 2,200 characters |
| Video length | 60 minutes (upload) |
| Video size | ~2 GB via API |
| Bio | 80 characters |
Platform limits change — verify against the official docs before betting a campaign on one.
Good to know
Hashtags count toward the caption limit. Keep captions short — TikTok truncates them over the video.
/ — over by
SawirPost's composer counts against each network's limit as you type — and when a draft runs over on TikTok, it can split into a thread at word boundaries instead of getting cut off.